Adinqra Digital: Changing Perceptions Through Design

“We noticed a gap in terms of how certain businesses are perceived and we wanted to ensure that there’s no reason why a Western brand should be better received than our own.” Raymond Edusei &…

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The Fashionomics Series: Walls of Benin

“Craft is something that we do and have been doing for centuries.” Chi Atanga – Founder Walls of Benin. ________ For the first instalment of this African Luxury series, I spoke with Chi Atanga: Fashion…

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The Changing Face of Fitness in Africa

The post-festive period usually starts with good intentions and resolutions, new gym memberships or diet plans (guilty!). In fact, around 12% of gym members sign up in January alone according to the Fitness Industry Association with similar…

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Eluo Festival 2017

This month I travelled back home to Ghana to witness a traditional Akan festival – The Eluo (el-wu-wo) (Yam) Festival in Sefwi (Seh-wi) in the Western Region of Ghana, which historically celebrates the beginning of Harvest. This…

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The Fashionomics Series | Bôhten Eyewear

Bôhten Eyewear is an eco-luxury eyewear line made from reclaimed materials sourced from West Africa. The brand is founded by 28-year-old entrepreneur, Nana Boateng who was born in the UK but has lived in Ghana, South Africa and New York…

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